Reportstack has announced a new market research publication on Global Retail Touch Screen Display Market 2014-2018. The following companies are the key players in the Global Retail Touch Screen Display Market: 3M Co., Atmel Corp., Cypress Semiconductor Corp., Innolux Corp., Nissha Printing Co. Ltd., Promethean World plc., Sharp Corp., TPK Holding Co. Ltd., and Wintek Corp. “The development of multi-touchscreens in retail touchscreen display is one of the major trends witnessed in the Global Retail Touchscreen Display market. The implementation of multi-touch technology in touchscreen solutions is likely to enhance user experience by enabling end-users to operate the product with multiple touch points on the screen. This multi-touch technology is an added advantage to touchscreen solutions. Touch panel display manufacturers are increasingly adopting the multi-touch panel technology. For instance, TPK's projective capacitive technology has multi-touch functionalities. In addition, Fujitsu Components America's multi-touch panel displays provide multi-touch functionalities along with other competitive features that are available in resistive and projected capacitive technologies. The high usage of touchscreens by consumers has driven vendors to focus on the development of multi-touchscreen solutions for retail display.”
According to the report, one of the main drivers contributing to the market's growth is the use of hi-tech touchscreen display. With technological advancements, retailers across the globe are customizing touchscreen displays to provide customers with a personalized experience. Further, the report states that one of the key challenges in this market is the increasing cost of production. The increasing cost of raw materials is one of the main factors leading to the increase in the overall cost of production. As a result of this, the profitability of vendors is becoming affected.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit http://www.reportstack.com/product/148271/global-retail-touch-screen-display-market-2014-2018.html.
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