Reportstack Announces the Publication of its Research Report - Global E-commerce Market 2014-2018. The following companies are the key players in Global E-commerce Market: ISIS, MasterCard Inc., PayPal Inc., Visa Inc., Google Inc., Citibank NA, and American Express Serve.
“E-commerce is a very recent platform for the retail trade. With the increasing usage of and trust in the internet and electronic devices, people are gradually changing their spending patterns. It is becoming crucial for the vendors to observe the evolving needs and preferences of their customers to improve and update their payment infrastructure. This would also require online retailers to focus on demographics and geographies which are crucial parameters to be considered in the market.”
According to the report, one of the major drivers in this market is the increasing internet penetration in the emerging countries of the APAC region and Latin America. People are increasingly adopting electronic gadgets such as mobile phones and tablets and are using them to conduct e-commerce transactions. This helps them to reduce the time and effort needed for offline transactions.
Further, the report states that one of the main challenges is the lack of seamless integration of systems. Retailers often fail to create seamless integration of their back-end and front-end payment systems which can result in either delay or failure of transactions, leading to customer dissatisfaction.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors. For further information on this report, please visit http://www.reportstack.com/product/150769/global-e-commerce-market-2014-2018.html
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